If you're a local business owner, remember that not all your other local businesses are competitors. Building a good relationship with many of the local businesses in your area can create a new revenue stream through recommendations. Once a good relationship with other owners has been established, you could get discounted rates for services you may need to run your own business. Building good relationships with other local businesses will eventually increase your customer base, reputation in the community and save your business money.
Do some research into your community and check out if there are specific events in your community which you could utilise for your business. Remember to form a good relationship with your local customers. Their word of mouth is invaluable to your business.